Everything your store runs on — in one place.
Oja is the operating layer under your brand: storefront, stock, checkout, and reporting wired together. No marketplace rent, no duct-taped plugins — just a platform built for how African merchants actually sell.
At a glance
Four pillars. One ledger. Your name on the door.
- Web, POS, and social orders pull from the same stock.
- Fees and settlements visible in one wallet.
- Built for Naira-led ops and real-world fulfilment.
How merchants move through Oja
List
Products, variants, media
Sell
Web, POS, social handoffs
Collect
Wallets, fees, settlements
Learn
Reports that answer why
The stack
Four layers you can read top to bottom — then go deeper when you need proof.
- 01Presence
Website & online store
Your catalogue, checkout, and brand — on a domain you own. Built for social traffic and search, not buried in a marketplace grid.
- Mobile-first storefront and cart
- Coupons, delivery zones, and receipts that match your voice
- Same stock truth as POS and WhatsApp orders
- 02Operations
Products & stock
One backbone for variants, bundles, and counts — so you never promise what you cannot fulfil.
- Multi-location and channel-aware quantities
- Purchase history tied to customers
- Low-stock signals before you oversell
- 03Checkout
In-store checkout (POS)
Counter, QR, and alerts that sync with online in seconds — no overnight reconciliation.
- Terminal flows aligned with web pricing
- Staff-friendly flows for busy counters
- Receipts and settlements in one wallet view
- 04Insight
Sales & reports
See what sells, where margin leaks, and how channels compare — without exporting to spreadsheets.
- Channel and location breakdowns
- Bestsellers and dead stock at a glance
- Export-friendly when finance still wants a file
Why teams switch from patchwork to Oja
One platform.
Your entire
operation.
Spin up your store, claim your domain, take your first payment — all before lunch. No card needed to start.